Social Media Marketing Tips for Real Estate Agents.


No matter what business you’re in, you need to have some form of an online presence. For real estate agents, being on social media is crucial to succeeding. Smart Insights estimates that more than 4.57 billion people have some form of social media account. To get your name out there and share information about the properties you have for sale, social media is a must. With these social media marketing tips for real estate agents, success is just a click away.

Make sure you have social media accounts

 You need to change your thinking if you’re not a big fan of social media or haven’t been on it for years. Most social media platforms are free to use, and therefore free to advertise on. It's recommended to have separate accounts that are used for strictly work and your private life. Here are some of the social media platforms that real estate agents need to have.

·       Instagram

·       Twitter

·       Facebook

·       LinkedIn

·       Google+

·       YouTube

·       Pinterest

·       Yelp

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🏠 Social media has become an integral tool for any business. Social platforms are an excellent way to market yourself or your business. If you're a real estate agent, social media marketing is vital. Learn what social media marketing tips are most important to master to get your name and brokerage out to the masses.

Identify you social media goals

Take a few minutes to brainstorm what you want to get out of marketing yourself on social media. Do you want to become better known, connect with other professionals who offer services your clients can use (like a mortgage site with a mortgage calculator), or use your channels to share information about your listings? Set your goals and then devise a plan to help you meet those goals (and stick to that plan)!

Engage quickly and effectively

Having social media accounts is not enough. You need to ensure that you’re posting daily and engaging with your audience. The more activity on your accounts, the higher up on people’s feeds you will find yourself.  If someone makes a comment or asks a question, answer swiftly and in a professional manner. Remember to use relevant hashtags as well.

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